Coreplex resources

Research and guides

Original data on how people discover and buy, for the brands and teams who sell to them.

Report · Black Friday 2026The supplement industry's Black Friday video playbookWhat 16,249 supplement videos on TikTok and Instagram say about winning the sale season: competition, hooks, creators, comments and six ready formats.16,249 videos5.22B views47 languagesFor supplement brands, retailers and creator teams